The 'Not So Secret' Secrets of Success
ever heard of the "secrets of success"? Many times people are
trying to sell you these "secrets" for a very high price! Well,
in my five years of Internet marketing experience, I haven't learned any
"secrets" are mostly common sense and hard work. We all know
these "secrets". We just have to apply them and use them consistently.
#1 - People
with people can be hard, but we all know we must be courteous and professional.
You need to accept the fact thatyou cannot please everybody. When you
come across one of these people you cannot please no matter what you do,
just deal with them firmly, but courteously and professionally. Not a
people as you would like to be treated!
#2 - Passion
all know that we need to like we do in order to be really successful at
it. If you are interested in pets do not start a business dealing with
cars! ;-) Building an online business will take a lot of passion to get
through the frustration, obstacles, and other difficulties. There will
be many times when we will need our passion to get us through! Not a "secret"!
#3 - Customer Service
"secret" is to treat the customer with respect and courtesy.
It will not be easy to deal with difficult customers this way, but it
can be done. I have worn down some of the nastiest customers by a continuing
campaign of courtesy, politeness and professionalism!
I dealt with this one lady, she was less and less rude and upset and more
relaxed and easy to deal with. Eventually, she was thanking me and praising
me for being so helpful and nice. Don't be condescending and don't let
yourself get upset. Remain calm, yet be firm and respectful. Not a "secret"!
#4 - Promotion
build a business, people must know that you and your business exist. Advertising,
promotion and networking are how this is done. Set up a promotion schedule
and stick with it. Be consistent. This may get tedious at times, but it
must be done!
submit articles, publish an ezine, get listed all over the web, do link
exchanges, swap ezine ads, compile a free ebook for viral marketing, subscribe
to announcement lists, visit message boards, get involved in discussion
groups; there are hundreds of ways of promoting yourself and your online
business! Not a "secret"!
help on this topic...
find further help on this topic, or closely related issues,
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#5 - Hard Work
what many people have said, it is not easy to "get rich overnight"
and "making thousands a week, while doing nothing" just doesn't
happen. To be successful you will need to work and work hard. This is
where passion for your work comes in! Not a "secret"!
#6 - Commitment
Expanding on the hard work "secret", you will need to make a
commitment to success. You must be willing to make sacrifices and work
long hours. This will not happen overnight....it could take years. Are
you prepared for years of frustration, hard work, ups and downs, dealing
with people (good and bad), rejections, and everything else that comes
along with building a business? Not a "secret"!
#7 - Pride
pride in your work. Your work and your business will be a reflection of
you. Build your reputation for a solid foundation of success. Be true
to yourself and your business. Not a "secret"!
#8 - Goals
aware of what you want and how you want to get it.Do not go blindly into
business without some planning of your goals and accomplishments. Use
short term smaller goals to eventually reach your long term ultimate goal
of success. Not a "secret"!
So we know
in order to start and build a business, we must plan our goals, be prepared
for the work and commitment of building that business, and that we must
build a reputation of trust and professionalism.
I know we
all knew that. It just helps to be reminded once in awhile! ;-)
Terri Seymour owns and operates MyOwnEzine.com
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