in its simplest form is the uploading of MP3 files to the internet,
where they can be accessed by
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The Basics Of Podcasting
You might consider a podcast to be an audio blog, although podcasts are basically standalone units of communication and not limited solely to "audio." The term is also applied to short video pieces that are uploaded for general consumption; that is becoming more common, but the term was born as a reference to the audio format.
the term stems from Apple's iPod line of products it is generic in nature and
refers to any MP3 (and increasingly, video) file provided via one Internet
channel or another.
Online is an example of excellent utilization of the format. They provide
professionally conducted interviews with both newsmakers in the business
and with experts on topics like developing technology. It is both an extension
of their current events function and the features section of the magazine
that focuses on broader industry analysis.
You can find
them on political websites and
blogs, often carrying the candidate's message but more often carrying the
opponent's gaffe. This particular phenomenon has led to the practice of
campaigns hiring "trackers" to trail their opponent from public event
to public event with a video camera, hoping to catch a misstatement,
a contradiction or
some sort of unfortunate occurrence that can be distributed via the assortment
of political websites and blogs that clog the web today.
Podcasts very quickly found their way to the marketing and advertising industry, which has adopted them for widespread use on the Internet.
Video podcasts in particular have become the most
advertising on the web. You can be clicking through a commercial site
and suddenly you are watching a commercial.
This provides an excellent and extended explanation of the various software options and delivery choices that you can make in allowing podcasts into your life.
For a fairly
comprehensive directory of podcast feeds and sources, try:
a good resource for news in the podcast universe and also
for a directory, there's: